New frontiers: Top ten tips for exporting to our nearest neighbours

With 51 countries at their disposal, the wealthy European market provides huge scope for Irish companies

E urope covers 51 different countries – including five that cross into Asia – with over 740 million people and 12 of the top 25 richest countries globally. The European Union is the wealthiest consumer market in the world, and when you include Switzerland, Norway, Turkey and the CIS; the argument for exporting to our nearest neighbours gets even more compelling.

As one of the Europe’s most developed economies, with global leaders in ...