Enterprise Ireland recently announced the appointment of George Moore, a US-based specialist in the field of data/precision analytics, as its technology Start-up Ambassador for the US, as part of its strategy to promote Ireland and to encourage overseas entrepreneurs to locate their start-up businesses in Ireland. This follows on from earlier appointments of Start-Up Ambassadors for key markets in the UK, China and Middle East, and for the life sciences sector in the US.

Moore is a pioneer in the development of real time analytics and information technology for business applications; He has particular expertise in the area of consumer scoring technologies for real time applications in the telecom, media, and retail industries.  He will now bring this vast experience to working closely with Enterprise-Ireland to highlight Ireland and what it has to offer for technology start-ups.

The announcement follows on the launch late last year of a dedicated €10 million International Start-Up Fund to target investor ready overseas entrepreneurs to start their business in Ireland.  Administered by Enterprise Ireland, the fund is open to company promoters anywhere in the world, but is targeted particularly at the Irish Diaspora, international expatriates, the ‘New Diaspora’ (people from overseas who have previously worked or studied in Ireland), as well as serial and mobile entrepreneurs. 

Lorcan O’Sullivan, Manager of Enterprise Ireland’s Overseas Entrepreneurship Department, said:  ‘We are delighted to have a high profile figure such as George Moore as a US Ambassador for Enterprise Ireland’s international start-ups programme. It is a tremendous boost to have a person of the calibre of George Moore, with his extensive experience and business networks and based locally in the US, who can support this programme and share his experience with other US entrepreneurs looking to start up in Ireland’. George Moore added:  ‘No one ever started a large company!  All companies including such Fortune 500 companies as HP, Intel, Microsoft and Google were start-ups and all began as an idea with smart people, experienced advisors, luck, and access to capital.  I look forward to working with Enterprise Ireland to drive entrepreneurial enterprises to Ireland’.

This announcement marks the fifth international start-up ambassador appointed by Enterprise Ireland over the past year.  It follows on the appointment of Dylan Collins for the UK market, Paul Kenny for the Middle East, Liam Casey for the Greater China Region, and Dr Art Rosenthal as Lifesciences Start-up Ambassador for the US. 

To find out more about the International Start-Up Fund and Ireland as a location for your business visit: http://www.startinireland.com/